How Dr. Simi boosted its ecommerce with a comprehensive SEO strategy

Dr. Simi is a recognized brand that has positioned itself as a reference in the pharmaceutical sector. pharmaceutical sectorwith a strong presence both in physical stores and in its online channel. At Known Online we accompanied Dr. Simi in its goal of strengthening and enhancing its ecommerce through a comprehensive and customized SEO strategy . We invite you to learn in detail how we managed together to increase their traffic, improve their search engine rankings and increase their conversions, boosting their digital growth in a sustainable way.

Initial situation and objectives

In May 2024, Dr. Simi came to Known Online with a clear challenge: to strengthen its digital presence to maximize the impact of its ecommerce. The objectives were as follows:

  • Increase organic traffic.
  • Improve positioning on relevant keywords.
  • Increase conversions on the site.
  • Optimize local content to target specific markets.
  • Increase online sales and domain authority.
  • Reduce bounce rate and improve user experience.
  • Increase brand visibility.
  • Generate quality content that brings value to your audience.

Our solution: a 360° SEO strategy

Known Online designed a comprehensive SEO strategy that covered several key areas:

  • Constant and optimized writing of blog posts, aimed at improving authority and attracting qualified traffic.
  • Cleaning and active management of backlinks to maintain a healthy and reliable profile.
  • Exhaustive keyword research to identify positioning opportunities.
  • Competitive analysis to understand the market and adapt tactics.
  • Periodic SEO audits to detect and correct technical errors.
  • Optimization of titles, meta descriptions and image alternative texts to improve search engine performance.
  • Correction of 4xx and 5xx errors, indexing management and revision of URL structures.
  • Continuous improvement of navigability and content in all sections of the site.
  • Specialized support for the creation of new landing pages.
  • Periodic reports with clear metrics for follow-up and adjustments.
  • Assistance during the migration of the site to a new domain to ensure continuity and positioning.

Measurable results and growth with comprehensive SEO strategy

An analysis of the data shows sustained growth:

MetricsMay 2024December 2024Variation
Monthly clicks+28,77%
Monthly impressions+37,51%
Total conversions+24,61%

The cumulative monthly growth rate (CAGR) also reflects positive and consistent results:

  • Clicks: +3.68% monthly
  • Impressions: +4.63% monthly
  • Conversions: +3.19% monthly

Do you want to achieve these results on your website?

At Known Online we help brands of all sizes scale their organic channel with SEO solutions tailored to their business, technology and audience.

Learn more about our services and discover other success stories in our blog!

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